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EPISODE 405 • March 17, 2026
Jerry Bowman
When Jerry Bowman started his firm in Colorado, he knew he couldn’t compete with the mega firms pouring millions into billboards and TV ads. Instead...
Michael McCready is the managing partner of McCready Law, a premier personal injury firm with 16 attorneys, more than 100 staff, and offices across the...
Most lawyers think big trucking cases are about the perfect file. Ed Ciarimboli says it’s about infrastructure — the kind that lets you preserve evidence...
What happens when you walk into negotiations with better data than the insurance company? Dirk Derrick didn’t adjust his negotiation style — he built six...
Most firms think growth means more leads. Eric Elliott thinks that’s the wrong starting point. With two decades in media and legal marketing, Eric has...
Growth creates power. It also creates drag. As teams expand, communication slows down, silos form, and simple decisions require layers of approval. In this episode,...
Laura Ramos James is the founder of Ramos James Law, a recognized Texas personal injury firm. Named a “Changemaker” by Austin Woman magazine and Austin’s...
Most firms grow by adding more case types, more staff, and more marketing. James Tawney went the opposite direction. He limited what his firm takes,...
Austin Hunt works with law firms that want visibility where search increasingly happens: inside AI tools. He sees how content, authority, and structure affect whether...