Defense law firms face an incredible amount of competition in local search. With a client base that are heavy search users, criminal defense attorneys have an enormous opportunity to get leads from local SEO1. Elements like citations, local business listings, local directories, links from local business organizations like the BBB2, and location-specific pages are all […]
Chat is an extremely popular method of communication for consumers on the web and for good reason. According to a report commissioned by Ubisend, 51% of consumers say a business needs to be available 24/7. Consumers love chat because it enables them to remain anonymous, they don’t have to wait on hold, and it requires […]
One of the most important parts of legal SEO1 is making sure that you have the right backlinks in place (along with a good linking strategy2). One of the best backlinks that you can utilize is Avvo3 (Domain Rating 73), a service that helps potential clients to find highly qualified attorneys in their own areas. If […]
SEMrush for Lawyers: Find out what keywords other law firms are targeting High-level and comprehensive data is crucial for being successful with online marketing. Search analysis tools like SEMrush1 help attorneys set bench marks, measure campaign performance and get fresh ideas on what to do with their site. We’ve done posts in the past about […]
Attorney SEO is extremely competitive. A big part of ranking well for your search terms is obtaining links from other websites. Links (or backlinks) from contextually relevant legal directories can help attorneys get exposure to consumers looking for legal services while earning high-quality links. Free or low-cost directories should be carefully vetted for quality. Below […]
“I moved from Justia to WordPress and did not lose ranking and love having my own WP site. The key is keeping your good links. Also migrate to a good host like Synthesis and use a good theme provider like StudioPress. Also use the Yoast SEO plugin.” ~+Robert Ottinger1, owner of OttingerLaw.com2 Moving your […]
Note that submitting to directories is important for attorneys and so are citations. These are mentions of your firm name on other websites. Building out hundreds of these listings is a powerful search signal however it can be very time consuming. Bright Local can help you build hundreds of citations in a very short period […]
Lawyers can no longer avoid the fact that the Internet has made information easily accessible to consumers. Coincidentally this has also made the process for optimizing a website for search that much more important. Data from Pew Research1 in 2012 show that of all Americans, more than 70% used a search engine to find what they are […]
Google continuously improves on user experience in search results. AMP (or Accelerated Mobile Pages) are a response to an increasing number of users browsing the web on mobile devices. It is an open-source (free for anyone that wants to contribute to or use it1) project developed by Google and Twitter. Phones and tablets are often […]
Onsite SEO refers to optimization of the elements on a website that allow search engines to crawl, analyze, index and return relevant results for users. These optimization tasks are performed on the website itself as opposed to tasks performed elsewhere on the internet to influence a site’s ranking. Examples of onsite SEO include: The optimization of […]
Trust is a huge challenge for businesses using or potentially buying SEO (Search Engine Optimization) services. Relative to other industries, SEO is still brand new in the realm of marketing and advertising. It is largely unregulated and misunderstood which makes it ripe for unethical behavior. In other words it can be incredibly difficult for business […]
We wanted to take this opportunity to explain what’s happening and answer some common questions you may have. What Does This Mean For Me? First and foremost we want to reassure you that your services are not changing in any way. Any agreements you have with Attorney Rankings will remain the same and any services […]
