Gabriel Sepulveda Sanchez, Sepulveda Law Group
Toolkit: The Art of Persuasion, Authority Books, Strategic Positioning and Turning Readers into Clients
August 6, 2026
Every qualified lead costs a lot of money. Treat the person answering your phones like a receptionist instead of a salesperson, and your marketing budget[...]
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EPISODE 202 • August 29, 2023
Joshua Lisec
Creating an "Authority Book" with unique insights establishes expertise. Joshua Lisec, a prolific ghostwriter, shares how to gain professional authority on this episode of PIM.
Staying ahead of the competition requires lawyers to adapt to rapid changes. Michael Blom, partner at The Lake Law Firm, shares how he stays flexible,...
To get clients - Speed is everything. Ted DeBettencourt, co-founder of Juvo Leads, explains how human-powered chat with fast response times and high emotional intelligence...
Becoming a household brand doesn't happen overnight—it takes years of calculated gambles and consistently delivering results. Rex understood he couldn't go it alone. Rex Parris...
Not following up with your leads is massive a missed opportunity Ethen Ostroff understands this and has developed an incredibly successful system for lead capture...