I’ve known Adam Draper and Lisa Vaughn for nearly a decade. We’ve always been friendly competitors, as we both focused on helping law firms grow through ethical, performance marketing. Their values have always matched ours: do great work, treat clients like partners, and put results first.
That’s why I’m proud to share that Rankings.io has officially acquired Gladiator Law Marketing.
Gladiator built a stellar reputation in SEO, PPC, design, OTT, and digital advertising for law firms nationwide. Their talented team has joined Rankings.io and is already fully integrated into our operations, systems, and client service model. Every Gladiator client has been personally informed and onboarded, and is now receiving the same care, communication, and attention they’ve always expected, just backed by additional resources at Rankings.io.
To our new clients coming from Gladiator: you’re in excellent hands. Your team is still here, supported by more specialists (in search, paid media, creative, and analytics), but all focused on one outcome: helping your firm win more cases.
To firms discovering us for the first time: this merger combines two client-first law firm marketing agencies, united by shared values, proven performance, and a relentless focus on driving results.
“Gladiator’s top priority has always been to take care of our clients and our employees. We could not have found a better option to take that service to the next level. Not only does Rankings share our values, but they also share our tenacious focus on results. In an ever-changing world and marketplace, Rankings is poised to continue being an industry leader.”
- Adam Draper, Co-Founder and Former CEO, Gladiator Law Marketing
“From the beginning, Gladiator Law Marketing was built to capture the spirit of determination that defines the law firms we serve. We’ve always been Gladiators for Gladiators - driven, relentless, and committed to helping our clients conquer their markets. That same passion made joining forces with Rankings.io an easy choice. Chris Dreyer and the exceptional leadership team at Rankings.io have a proven record of delivering results — proof over promises — and that’s already been evident through the strong outcomes and positive feedback from our clients. It’s deeply meaningful to see what we built is carried forward by a team we respect.”
- Lisa Vaughn, Co-Founder and Former President, Gladiator Law Marketing
“I’ve always believed the real difference isn’t just in the big wins—it’s in the details, the follow-through, and the relationships you build. Joining forces with Rankings.io brings together two teams who share that same mindset: high integrity, a focus on real results, and a refusal to settle for average. I’m proud to carry forward the Gladiator legacy of doing great work, treating our clients like partners, and doubling down on what we do best—helping law firms win more cases.”
- Jacob Smith, Former COO, Gladiator Law Marketing
Rankings.io is not private equity; it’s founder-owned and -led.
We’re long-term operators: we build, we hold, and we keep improving. This isn’t about flipping a business; it’s about doubling down on our mission to be the go-to growth partner for ambitious law firms nationwide.
— Chris Dreyer
Founder & CEO, Rankings.io