What we do

Marketing Services for Lawyers

Rank 1st on Google. Get leads guaranteed.

Google Ads & PPC

Capture demand with the highest intent.

Local Service Ads

Only pay for qualified leads from Google.

Optimized for search & conversions.

Marketing Services by Practice Area

Personal Injury

Pre-lit or litigation-focused marketing.

Criminal Defense & DUI

Streamline your lead flow.

Family Law & Divorce

Attract the best cases. Fast or high-value.

National & multi-lingual SEO.

Employer or employee-focused marketing.

Get consistent chapter 7 leads.

Estate & Probate

Get the constant stream of clients you need.

Premium law firm marketing.

Results Portfolio

Resources

Marketing 101

How Lawyers Lose Leads without a Content Marketing Funnel

Reducing the cost of getting clients.

Bottom of Funnel Content for Lawyers: Closing Arguments

Converting people ready to hire a firm.

The Burden of Proof: Middle of Funnel Content for Lawyers

Earning the trust of potential clients.

Top of Funnel Content for Injury Firms: The Opening Statement

Staying top of mind so people remember you.

Templates

How to Identify Search Intent: An Interactive Guide

Understand what searchers want.

An Interactive Guide to Content Optimization

Keep your content fresh and relevant.

How to Do Competitor Keyword Research: An Interactive Guide

Tapping into your total searchable market.

How to Do a Content Audit (with Interactive Guides + Template)

Make sure content is doing its job.

Featured from Blog

ChatGPT for Lawyers: Embracing AI to Enhance Your Legal Practice & Stay Ahead

Leverage the arbitrage of ChatGPT.

7 Tips for Marketing a Small Law Firm and Getting Actual Results

Get right what everyone else gets wrong.

Top 5 Client Intake Software for Lawyers (and Why They Make Everyone’s Lives Easier)

Streamline your intake process with cloud-based software.

Legal Directories: The Best Lawyer Directories Ranked & Sorted [2023 List]

Get your firm on the top listings for lawyers.

See all articles

Guide

SEO for Lawyers

1. The Fundamentals

For lawyers. Beginner to advanced.

2. Ranking Factors

How Google grades your website.

3. Keyword Research

Discover where demand exists.

Help Google understand your site.

Continued...

5. Link Building

Building trust and authority.

Ranking in the coveted map pack.

7. Website Content

The heart of SEO.

8. Measuring Results

Assessing the ROI of SEO.

Featured Content from the Blog

How to Improve Law Firm Profitability

9 Tips to Grow Your Bottom Line

Hyperlocal Marketing for Law Firms

Unlocking Local Success

Law Firm Marketing Strategies: A Coherent Guide for 2023

Learn by planning isn't strategy and how to play to win.

How Much Should You Budget for Marketing?

Growth costs money. But how much should you budget?

See all articles

Randy Cook

Director, Marketing

Connect on LinkedIn

About Randy

Internet Marketing Bio & Experience

Randy Cook is the Director of Marketing for Rankings.io, one of the fastest growing SEO agencies and which is also positioned as a leader in the legal industry.

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You’ll know if we’re a fit after just one call

Rankings

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Who we serve

Personal Injury Lawyers
Criminal Defense Lawyers
Family Law Attorneys
Immigration Lawyers
Employment Lawyers
Bankruptcy Lawyers
Estate & Probate Lawyers

Services

Law Firm SEO
PPC for Lawyers
Local Service Ads for Lawyers
Website Design for Lawyers
Social Media Marketing for Lawyers
Mass Torts Marketing
All Services

Resources

SEO for Lawyers Guide
PIM Podcast
LawHer Podcast
SEO Data Studies
Manticore Application
Law Firm Marketing Hub
Law Firm Marketing Blog

Rankings.io @ 2023

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