As Seen In Top Marketing & Legal Publications

SEO for Lawyers

(Get More Clients with the Attorney Rankings System)

Attorney Search Engine Optimization (SEO) involves strategies, techniques and tactics that help attract more prospective clients to a law firm website by obtaining first page ranking positions in search engines (like Google, Bing, Yahoo, etc…). specializes in SEO for lawyers.

The Attorney Rankings System is a proven SEO method for law firms that gets tangible and long-lasting results for our clients. Our methodical and systematic approach starts with a comprehensive audit followed by detailed scrutiny and optimization of onsite SEO, content, offsite SEO and link-building. has provided SEO services for lawyers and law firms in extremely competitive markets. Our system ensures best practices for onsite and local SEO and valuable exposure to hundreds of different law-related websites.

The methods we use for ranking attorney websites is unique among SEO companies.  Our aggressive, holistic approach has earned us recognition as one of the best law-firm SEO companies in our industry. understands the legal industry and what it takes to be the best. Our goal is to help lawyers achieve the rankings, leads and revenue growth they expect from their website.

Chris has literally delivered on every idea or marketing concept we have discussed which is rare in his industry. "

sq-sample7 Matthew Dolman Attorney at Dolman Law

I have used Chris for our website's SEO campaign and his service is excellent. His efforts have tripled (or more) our call volume."

sq-sample7 Keith Davidson Attorney at Albertson & Davidson

Chris has done an excellent job and brought value to my law firm far in excess of my expectations!"

sq-sample7 Stewart Guss Attorney at Stewart J. Guss
SEO Tools used: Ahrefs, SEMrush, Magestic SEO

1. Law Firm SEO Audit & Discovery

During our Discovery & Audit process, we work to understand your firm’s goals and objectives in detail. uses SEO audit services to assess a firm’s existing digital assets to see what’s working and what needs improvement. In other words, we put your website and digital presence under a magnifying glass. An audit creates the foundation for all the other SEO work done on your website.

Onsite SEO SEO Tools used: Screaming Frog, SEMrush, Page Speed Insights, etc

2. On-site SEO

A firm’s website is at the core of their success in search marketing. The Attorney Rankings System ensures that your site is built to rank well in search. We optimize everything from title tags, headers, web copy, meta descriptions and URLs to more technical aspects like attorney schema and internal linking. Our onsite SEO guarantees a solid footing that allows everything else we do outside your site to be successful.

Social Content For Attorneys *all content written by licensed attorneys

3. Legal Content Writing / Social Media

Well-written content is the cornerstone of a good web presence, but not anyone can write for lawyers. All of our content is written by experienced, licensed attorneys and is syndicated on hundreds of social media properties. We also curate your content on for maximum brand exposure. We create and optimize law-firm social media profiles on Facebook, LinkedIn, Twitter, Google Plus, and over 60 other top-tier social media networks.

Local SEO SEO Tools used: Yext, Moz Local, Four Square

4. Local SEO

Our attention to local SEO means you’ll be seen by people in your local geographic region who are searching for legal services you provide. We submit your firm’s business information and website to hundreds of the most authoritative local website directories. We use citation tools like Yext to build consistent citations across the Internet. We also implement other location-based search strategies, including local link-building, attorney-specific address schema and location-specific keyword optimization. Ahrefs, Magestic,

5. Link Building Services

Links are the most common differentiator among sites that rank well and those that do not. No one earns links for lawyers better than Our white-hat link-building services are at the forefront of the SEO industry. We’ve curated and listed directories, social properties, citation websites, guest-posting opportunities, legal-specific directories and video submission sites. They number in the thousands.

We offer our clients unique campaigns that generate links from the most authoritative websites in the industry, and we do it in a way that promotes authority, longevity and a stellar reputation for your firm.

SEO Tools used: Accuranker, Google Analytics

6. SEO Reporting and Analytics

SEO reporting can be confusing and hard to understand. We use cutting-edge analytics platforms to provide you with accurate, up-to-date and easy to understand metrics about how your firm is doing in search. We use a variety of sources for reporting the success of SEO campaigns. Our reporting is transparent, understandable and detailed to give you confidence that your search marketing investment is working for you.

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