Hometown: San Diego, CA
Education: B.A. California State University, San Marcos
Interests: My Children, Philanthropy, My Ranch
I started in computers when the screen was the size of a piece of paper, the text was green, the modem was a phone cradle and Compuserv gave you access to the World. I would not say I was exactly over-the-moon with learning how it worked, like a programmer would be, but I was fascinated with the possibilities. As the WWW grew and websites started popping up, I became more and more interested in how people got to them. How did they find them? Why were some popular and some not? With that curiosity, I decided to help build a website and see if I could make it one of the websites people liked to go visit. The site was built but I had no idea how to get the word out so I took the only thing I knew and handed out business cards to people with the URL of the website printed on it. The cards, word of mouth, and then trade shows helped to fuel the success of that site. The site was an incredible success and continues to get a notable amount of hits, even though it has long since been removed. It was a great introduction into guerilla marketing and the start of my digital marketing transition. Since that first website, I have marketed dozens of websites. It was through IRC, ICQ, web forums, Yahoo Groups and Myspace that I learned how to grow a websites popularity. Now it is so much more; from SEO to social media and a lot of everything in between. I have done everything from handing out business cards and flyers to handling Fortune 10 company digital marketing campaigns.
I am one of the proud holders of the Google 5pecialist Certification. I also have certifications in: Google AdWords, Google Analytics, Google Mobile, Google Shopping, Google Video Advertising, GAIQ, Google Display Advertising, Google Search, Hootsuite, Hubspot, Moz, and Facebook Blueprint. In addition, I am a paralegal and I am a certified and trained cardiology technician.
I am married to a mechanical engineer, Josh, and we have one daughter Chelsea and two sons, Josh and Jake. We live in Southern Arizona on a 12 acre ranch. We raise Great Danes (blues and blacks), peacocks, chickens, cats, rabbits, and a lot of whatever else falls into our laps. Everyone has a name and therefore, no one is dinner.